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Overview | Advantages | Audience | Partners | References


TravelLead target audience: the waverers

TravelLead primarily reaches potentional guests without any contact to the destination or the tour operator. The target audience mostly comes across the offer by acciedent and gets inspired by different offers.

Distribution of sexes
52% male, 48% female

Kind of preferred holiday
15% all inclusive holiday, 42% individual holiday, 43% both

Frequency of return
47% more than 1-2 times, 47% 1-2 times, 6% never

Age groups




Occupation




Accommodation




Way of travelling



Interests (multiple choices possible)





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